How we make your website
We like talking!
Yes, we know it’s old fashioned and doesn’t involve a computer but we find it’s the best way to start a project.
We ask you why you want a website, what you would like it to do and then lots of questions about how you want it to look and behave. Some of our customers have very strong ideas, while others have no idea whatsoever! Either way we can cope.
Next we ask if you have the words for your website – don’t worry if you haven’t; we are happy to help – and images and logo. (We can help with them too). After all that we ask you for a deposit of £100 then troll off to produce your site – just a demo at this stage – when you are happy we finish your website, attach your domain – (they cost around £8 a year) and go live. A five page site takes about a week but we have done them even quicker!
Some things to think about:
Why do you want a website?
What do you want visitors to do?
Do you have any images we can use on the site?
Do you have any copy (words)?
Do you have a logo?
Do you own a domain?
Do you have any branding you would like us to use?
What website designs do you like?
What colours would you like?
What are your timescales?
Don’t worry if you haven’t got all the answers – we can help you through!
If you have chosen to include the Search Engine Optimisation work in your project then, before we start designing the website, we research the words and phrases that visitors will use to find you to make sure they are incorporated in the site – then we begin!
We create the site on the basis of what you like and what you want from the website – logos, colours and copy. We create the site with all the pages showing in the menu, but actually only do two or three pages. This will give you an idea of whether we are going in the right direction.
We send you a link to the website and make adjustments as you see fit then, when you are happy, we complete the site.
Domain Names
Domain names are a unique for your website. Here are a few things to consider when buying one for your site:
- If you are a new business, then think of a short and catchy name so people can easily remember you.
- Consider incorporating your product or service in the title. This rates highly with the search engines.
- Don’t feel you have to buy a .com domain, .co.uk is perfectly adequate and much cheaper.
Of course, going live with your website is just the start! This is where the fun really kicks off. Now you can see how well the website is doing and start playing with it to improve the response.
Once everything is up and running we will train you how to update the site yourself – this is all part of the plan you decide on; there’s no extra charge – and you will be able to edit everything yourself. (And don’t worry about this – we’ll happily carry on managing the site for you if you prefer.) Google loves a site that is regularly updated and eventually you will feel confident to do all this work yourself.
In the first few months we expect to hear from you with questions and frustration, but don’t worry, we won’t charge you – unless you’d like a major redesign of the site. Just enjoy!
Google Analytics and Adwords
Google Analytics is a free system which is incorporated on your website and it allows you to see all the activity on your website. As part of the SEO work, we will add this feature free of charge. An excellent little tool.
Google Adwords gets you up and running quickly by advertising your business. It is a low price system which charges you every time someone clicks on your advert – it’s a Cost per Click or CPC system. Contact us if you are interested in this service.
